No "good idea" ever goes uncopied for long, and now SM is being swaggajacked on 2 fronts: simultaneous/multiple team promotions and big fucking groups.
Here's the official news report:
Pledis Entertainment is reportedly in the works of training a new 17 member boy group, comprised of members with an average age of 17. The new group, tentatively named “Seventeen,” will become the largest ever idol group in K-Pop history.
According to Star news, the overall strategy of “Seventeen” is to split the group into three separate units, and run promotions in Korea, Japan, and China simultaneously. In order to target the Chinese market, they are also planning to include several Chinese members in the group.
“We’ve worked on this group for a long time, to have a team that can run promotions in Korea, China, and Japan. By creating a team that is specialized in each of the three countries, we’ll have a team that can completely spread Hallyu around the world. We’re training under the goal of debuting at the end of the year,” Pledis Entertainment told Star News.
They added the new group is intended to create a new genre called “Asian Pop.” Based on the sounds of K-Pop, “Seventeen” plans to blend all three countries’ different musical styles and come up with one unified color.Yeah. You read that right. Pledis (who can hardly manage After School, NU'EST, and soon-to-debut Hello Venus) plans to debut a 17-membered boy group who will technically be split up into 3 teams like EXO to simultaneously promote in Korea, Japan, and China. There are so many things wrong with this, I don't even know where to begin.
First of all, this group plans to incorporate 17 members. 17. Really? Groups are getting bigger and bigger, until eventually we're going to get 48-membered groups, just like AKB or SKE. And with 17 members, you can be sure that there's only going to be a handful of people who can actually do shit. I see about 4 or 5, tops, who can actually sing. Maybe another 2 or 3 who are marketed as the "tru dancers." And logically speaking, this is very likely to happen. No one wants to put all their eggs in one basket, and if a company invests all of their truly talented trainees in debuting under one "super" group, they run the risk of wasting all of that talent if the group flops. Or put even more simply, who are they going to debut to carry the useless members of a team if they don't have anyone capable left?
Secondly, this group plans to incorporate the 17 members divided into 3 groups. Last time I checked, 17 wasn't divisible by 3, so inevitably there's going to be a country who gets the shaft and stuck with one less member than the rest. I can see wank from both netizens of the shafted country and fans of that particular team complaining about being treated like the inferior country or being the victims of neglect, or some shit like that.
Thirdly, they're trying waaaaaaay too hard to play up this 17 gimmick. 17 members, average age of 17, GROUP NAME (tentatively) SEVENTEEN? It's like their marketing team got together and said "How many ways can we milk this 17 shit?" And if a group like EXO dropped a bajillion teasers before their debut, I don't even want to think about how many teasers these guys will get.
Worst of all, they're planning to start some shitty marketing strategy called "Asian Pop." Which they plan to make by basing their sound off K-Pop... in order to represent the "unique sounds" of Chinese, Japanese, and Korean music... And by music, they really just mean "pop" music. There is so much bullshit that they're pushing on us, it's sickening.
But knowing fangirls, they're going to eat this shit up and start cooking up their bullshit numerology formulas to prove the magic of the number 17. That or start fapping about 17-membered bukkakes.