[MV Review] Miss A - Touch

The Queens of the Fapdance make their comeback with TOUCH. Will they continue to hold onto their title? Full review after the jump.






Miss A's music video is your standard run-of-the-mill dance on a pretty set with random closeups MV. You might argue that it has a bit of a plotline to it, but it doesn't get much deeper than a vague sense of "jilted lover." And besides, anything that isn't a closeup or a shot of the dance choreo is pulled straight from the teasers anyway. For shame JYP, you lazy bastard.

The MV opens up with an eerie montage of flickering closeups, between which are what seems to be some rather nice kaleidoscopic designs. UNTIL YOU'RE STRUCK WITH A SOYLENT GREEN-ESQUE HORROR AND REALIZE THAT THOSE FUCKING KALEIDOSCOPES ARE MADE FROM THE BODIES AND DEAD-EYE STARES OF THE MISS A MEMBERS THEMSELVES.

THOSE AREN'T PRETTY GEOMETRICAL COLORS

The intro has nothing do to with the music video, the song, or anything at all really. I chalk it up to JYP trying to be artsy.

The rest of the video's content is very slickly produced. The whole MV has an elegant feel to it, which is reflected in many of the sets, costumes, and even dance moves. However, the Miss A members don't really seem to be feeling either the song or the dance. They seem to be just going through the motions quite stiffly. Unless that's what they were going for in the first place. Nice/wacky dance highlights:

Queen JYP really likes his Voguing, continuing off from the Wonder Girls' Be My Baby.

Do the Roboslide.

Sexy traffic directors or scruffy nerf herders?

Miss A's latest take on the fapdance.

Like I said before, the non-closeups and dance shots were taken straight from the teasers and spliced into the MV. A major point of criticism in my opinion is the criminal lack of Fei's ass in this video. Not a SINGLE close up on it at all. /disappoint. Everyone looks decent though, with Suzy and Fei still the best looking of the four. Not really feeling Suzy's blonde highlights though.

The flower graphics are a nice touch.

The song itself is a solid release from Miss A, but nothing really stands out as wow-worthy. The instrumental in the teasers was, regrettably, used very minimally only to open and close out the song. The light harpsichord notes throughout the song were a nice touch, and it's nice to see some non-traditional instruments being used for a change. There's surprisingly no rap to ruin this song, and no forced hooks either. JYP is getting better and better these days with incorporating English into their songs, so there's no Engrishing or horrible pronunciation.

Miss A does have a problem of having very similar vocal styles in their group. No one is terrible, but no one really stands out either. Everyone sings at about the same level, and only their voices allow you to tell them apart. I was hoping they'd develop some kind of unique vocal color, but it's not like it detracts from the song that they don't. There's also no real climax or finisher to the song which might be disappointing to some anticipating someone to step up and go off, but after a few listens, I find it suits the song.

But if TOUCH isn't your thing, I highly recommend the rest of Miss A's mini album. Lips is my personal favorite.

TL;DR:
Elegant song and MV continuing the mature direction Miss A has been taking, but the lack of a traditional climax might leave some listeners hanging.

I give this song a 3.75 out of 5.

Oh and I couldn't really find a place for this but...

It's probably the closest thing we'll get to a Fei nipslip.