A lot of kpop girl group music videos are basically identical. You could swap out the four to nine hot girls for a different four to nine hot girls and end up with at least 90% of modern MV releases.
For example, both Brave Girls and whatever the Produce 101 clusterfuck is called (IOI?) just realized videos with essentially the same concept, which in turn is a thinly veiled rehash of the TWICE Cheer Up tactic, which in turn is a rip-off of this: differentiate your eight thousand members by having them each hang out in a different clichéd setting. That way you can watch the video and be like "damn, the tennis player/nurse/Audrey Hepburn knockoff is sexy," instead of saying "damn, the third girl with long dark hair -- no, not that one, the one wearing pink -- no, the OTHER one wearing pink -- is sexy.")
So what is an embittered management company to do? What concepts can they use without incurring the wrath of random internet bloggers?
For example, both Brave Girls and whatever the Produce 101 clusterfuck is called (IOI?) just realized videos with essentially the same concept, which in turn is a thinly veiled rehash of the TWICE Cheer Up tactic, which in turn is a rip-off of this: differentiate your eight thousand members by having them each hang out in a different clichéd setting. That way you can watch the video and be like "damn, the tennis player/nurse/Audrey Hepburn knockoff is sexy," instead of saying "damn, the third girl with long dark hair -- no, not that one, the one wearing pink -- no, the OTHER one wearing pink -- is sexy.")
So what is an embittered management company to do? What concepts can they use without incurring the wrath of random internet bloggers?