Thursday, February 14, 2013

T-ara Continues PR Trainwreck

I don't know if you all have realized by now, but Kim Kwang Soo (or his PR team) has the absolute worst sense I've ever seen while managing a public figure. We all know how deep in the shithole T-ara and their reputations are, and as such, any and all promotions from here on out should be very carefully vetted and strictly scripted to avoid any potential flareups.

Beyond all common sense and/or logic, this was not to be.

"I have no idea what KKS wants me to do anymore."

Let's take a look at some of their recent newsworthy appearances. First, T-ara and a couple of their labelmates (including Hyoyoung, eeeeee drama enough amrite) volunteered their time over the Lunar New Year.

Label mates T-ara and SPEED performed a good deed for Lunar New Year by serving tteokguk (rice cake soup) to 1,000 people in need for their charity event. The event was held at Brilliant Chicken (Gilbalhan Chicken) in Bucheon on the 9th.
T-ara and SPEED also donated 100 bags of rice to an orphanage in Bucheon and invited 12 children from the orphanage to enjoy rice cake soup, take photos, and receive autographed CDs. More members of the Core Contents Media family, The SEEYA and 5dolls, were also present at the event to serve rice cake soup as well.
It's lovely that they would do some good ol' fashioned charity work to help the less-fortunate out there. Genuinely well-intentioned or not, it's a common PR move that usually works well. Shows people that the people/group is human and has feelings and is so selfless, etc. T-ara have done plenty of charity work in the past, so it also helps to show that nothing's changed and that T-ara are still the same sweet girls that help out orphans or old folks or whatever. What I do have a problem with is the specifics of the charity work they did.

Don't get me wrong, volunteering at the orphanage is totally fine. But of all things out there and available to do, why on Earth would anyone think "feeding rice cakes" to people was a good idea?? Have you not followed any of the T-ara drama, Kim Kwang Soo? If you don't remember, Eunjung was accused of force-feeding Hwayoung rice cakes while they guested on some Japanese variety show, and that was one of the main "evidence" for Hwayoung's bullying scandal. Regardless of whether it was actual bullying or not, SOMEONE on the goddamn PR team should have realized how volatile that particular food was and picked something else to do.

I'm not saying that T-ara should avoid doing charity work or feeding the needy out of fear of netizen reaction or haters, but at least pick something that won't give people an easy opening to dust off the rice cake jokes.
1. [+374, -6] ㅋㅋㅋ They can never escape the rice cake

2. [+352, -10] Eunjung personally shoved rice cakes down their throats

3. [+309, -12] Eunjung must be good at cooking up rice cake soup. A pot full of determination. 

4. [+51, -4] The girls are working this hard.. I think it's time that we stop the hateful replies and try to see them in a positive light... my a$$, fu*k off, girls. 

5. [+47, -1] Hyomin bi*ch can have sex while the Eunjung bi*ch feeds her rice cakes and then the cyclops bi*ch can film the entire thing... Crazy... (TN: 'hitting rice cakes' is a slang for sex - I know, insane how this all plays out.)
Shoulda went with fried chicken. Bitches love fried chicken.

More recently, Soyeon did a guest appearance (via pre-recorded interview, but whatevs) on MBC's "All the KPop" to help promote We Got Married. Again, fairly standard stuff that allows people to seem more relatable, gives an opportunity to get back in the spotlight, etc while simultaneously being nice and brief. A simple little "get in, say your shit, get out" kind of thing. At least in theory.

... T-ara‘s Soyeon revealed [her] ideal ‘We Got Married‘ partner!
The upcoming episode of MBC Music‘s ’All the K-Pop‘ will reveal which stars the idol singers fantasize if they were to star on the faux-marriage program...
Through a video clip played during the show, Soyeon revealed her pick to be none other than world-sensation Psy. She joked, “With Psy’s financial power, I think I will be able to wait for him at home,” drawing laughs.
WHY SOYEON, WHY?! Sure it was a joke, but do you not realize how closely you're being scrutinized right now?! When it comes to this kind of thing, the joke goes waaaaaaaaaay over people's heads and you're taken at face value. Let me break down exactly why this was a bad idea for you.

  • Psy is at the top of his game right now, pretty much a god among Koreans for bringing great honor to the nation with Gangnam Style and its viral success. Yes, he makes bank and everyone wants a piece of the horse D (if you know what I mean).
  • Soyeon is probably at the bottom of the totem pole because she's been shit on for being part of T-ara. Search your feelings, you know this to be true.
  • Psy is married.
  • Soyeon has a bad rep with netizens for allegedly being a homewrecker. Rumor has it that she was kicked out of the final SNSD lineup for sleeping with one of the managers. Who happened to be married at the time. Regardless of whether that's true or not, the stigma/rumor is irrevocably attached to her image.
  • Being a gold-digger in most countries is a bad thing (I don't see why, das my dream doe.) and in Korea they have a special term for them, or at least the general mentality of being obsessed with material wealth: "김치걸" or "된장녀." Not exactly the best thing to be referred as. 
As you can probably imagine, it was the perfect mix for a hater cocktail.
1. [+884, -14] She sounds crazed for money; Or are married men the type of men she likesㅡㅡ?

2. [+810, -9] Soyeon is so determined to get hated on

3. [+740, -12] Wow ㅋㅋㅋㅋㅋ T-ara definitely never fails to disappoint ㅋㅋㅋㅋㅋㅋㅋ crazyㅋㅋㅋ

4. [+61, -0] Looks like the rumor about her having an affair with a married man while still under SM is true. She wants to film WGM with a married man ㅋㅋ

5. [+52, -1] Kwang Soo, what're you doing? Surgery to sew her mouth shut is urgent!

6. [+51, -0] Is she trying to cement her image with the affair rumor? Why is she carving down her own image? I'm pretty sure she knows what her image is like with the public right now...

7. [+50, -0] Is she saying this knowing that Psy's a married man... Use your brains, Soyeon..

8. [+41, -0] Wouldn't expect any less from her ㅋㅋㅋ Affair ㅋㅋㅋ

9. [+38, -0] Is she crazy, why would she choose a married man for WGM;;; Is there anything inside her head?

10. [+36, -0] Hul... Soyeon already has rumors about having an affair with a married man while a trainee.. Why is she so oblivious? 
Come on Soyeon, you can't honestly be this oblivious to what's going on around you. It's one thing to adopt the "Fuck da Haters" mentality, but it's quite another thing entirely to shoot yourself in the foot like this.

For the most part, I blame Kim Kwang Soo and/or the CCM PR team. They're really out of touch with the netizen sentiment, and for someone like a celebrity who relies on the goodwill of the public, that kind of thing is killer. But this is Kim Kwang Soo and CCM we're talking about here, so we shouldn't be too surprised at this point that he's continuing to fuck up with T-ara.

"Bad PR is still PR, amirite?"

46 comments:

  1. Whoever styled Qri was really going for the poor bum look...

    Psy better get his fat ass over and get some of Soyeon's.

    "[+47, -1] Hyomin bi*ch can have sex while the Eunjung bi*ch feeds her rice cakes and then the cyclops bi*ch can film the entire thing... Crazy." - This is actually my fetish.

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    Replies
    1. that leave me wonder what boram and ahreum will have to do during that time. will ahreum spend her time bitching about how she is better than hyomin? will boram remain invisible, eating her food alone till she actually gain some height?

      i'm pretty sure dani will keep on staring at the camera "accidentally'

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    2. I made your dream come true with Photoshop magic:
      http://i.imgur.com/ILIoeqw.jpg

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    3. Why is there a horse in the mirror ?

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    4. that is really fast. am i really not in a limbo to have such request appears in just few hours...

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    5. omg DrFeelGood this is 2013 magnus opus bar none

      deokteo deokteo pil gut keom maek mi pil ril gut

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    6. inb4 there's a fucking giraffe peeping

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    7. You mean "magnus oppas", right ?

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  2. She must've been a lousy fuck, to get kicked OUT of a group for sleeping with a manager.

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    Replies
    1. She probably said no to anal and a2m :/

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    2. i'm sure she did say yes to that. that would explain how she did get caught in the first place...

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    3. Are you also thinking about the Dirty Sanchez ?

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    4. nah, but i would prefer 2 girls 1 cup. still my fav

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    5. But how would that get her caught ?

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    6. Looks like you have been fucked in the mouth.

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  3. DAT #5 COMMENT

    I see we have some readers in Korea.

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    1. http://cafe442.daum.net/_c21_/bbs_search_read?grpid=5sb4&fldid=5ChS&contentval=00CBvzzzzzzzzzzzzzzzzzzzzzzzzz&nenc=&fenc=&q=&nil_profile=cafetop&nil_menu=sch_updw

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    2. OMG CAN YOU DO A TRANSLATION FOR THE ARTICLE ABOUT US ON DAUM?

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    3. It would have to wait until March, I don't have the time to translate something that long at the moment.

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    4. If you want to, you can Scatter. Your Korean is obviously better than mine.

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    5. Wow, Anti Kpop-Fangirl :) You're a Dani fan? Pretty cool and progressive of you to use her as your avatar. ;)

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    6. Are you that anon who kept on comparing Lee Na Young to Dani the Giraffe?

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    7. I gave it a quick read and to be honest, it was fucking hilarious and stupid at the same time. Sounds like some butthurt Kpop fangirl (or fanboy) wrote it because they can't stand seeing their nuna/unnie or oppa being mocked and made fun of.

      To put it very bluntly, the writer thinks that AKFG and just about any blog that makes fun of idols or is 'anti-Hallyu' is gonna be like Allkpop (or trying to be like it) simply because AKP made similar articles in its earlier years XD.

      And whoever that anonfag is, the only person Dani can be comparable with is her long-lost oppar Seungri.

      I'll do a full translation and send it by email if I got the time to spare.




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  4. her fetish will probably be the reason why no haters ever ship her with kks.

    you know what, why would people do that in the first place?

    *looking away from the monitor*

    what! don't look at me! i'm their fans, not haters. i'm just that sick

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  5. KKS is creating netizen rage on an unprecedented scale. This is no bad PR, this is coordinated and sophisticated trolling of the highest caliber. We should all strive for such an elaborate level of trolling.

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  6. I can't help but laugh at T-ara's misfortune. It's like every little thing they do turns into a major controversy. Those girls are fucking unlucky.

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    Replies
    1. I'm still waiting for one or two of them to eventually lash out.

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    2. just hope we are not the victim here...

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  7. The group should have really went on hiatus after that scandal but I guess that's wishful thinking.

    Fuck, even I could do better than KKS in managing the group. Actually, screw it. ANYONE can do better.

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    Replies
    1. couldn't argue with you.

      well, that's why kks is called midas touch (or whatever the name is). one touch and you can have gold, but then you realized that gold values nothing much

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  8. Soyeon made the smart move re: WGM by picking someone random and totally outlandish (plus already taken) where it would be OBVIOUS that she was joking. If she had made a more realistic selection, she would have been crucified even more and the speculation would be nuts with netizens going "you bitch, as if you are up to his standard" etc.

    As for rice cake I think that's a genius move. KKS has redifinied netizens' favourite insult as a charity. Look how he's changed the rules of the game. That's an epic trolling king-hit and you can bet your ass it's no accident.

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    1. I'm along the same thinking you are. KKS is a retard and a genius at the same time. He's the ultimate troll in the Kpop industry and I'm sure he's laughing at the reactions.

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    2. I'm glad you're with me on this. I see what KKS is doing with T-ara as an experiment - how much can he ignore what netizens want and fuck with them on every level and draw massive amounts of hatred and still maintain a k-pop group as a viable commercial entity? Sales would indicate that the answer to this question is "quite a fuckin' bit".

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    3. Somehow I don't think this was all intended. Devilishly genius in hindsight, yes, but intentional is a stretch. l0l

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    4. Intential or not, in the end the result is the same - T-ara gets hated as usual while the dough goes to his zillion bank accounts and he spends it on building them Gundam robot models in his office or paying Dani to let him feel her.

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    5. The overall ongoing scandal stratching back to July - no. The rice cake charity thing? Oh, hell yeah. KKS is a ruthless and intelligent CEO who likes power as we all know, and he's playing power games with netizens. Why? Because it's in his best interests that netizens have less power to delay comebacks, fuck with artists, mess with business plans etc. He's saying "I'll promote T-ara all day if I want - besides bitch on the Internet, what are you loser antis actually going to do about it?" It's easy to see why bawwwwing fangirls hate him - he's ripping the dummy right out of their mouths.

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    6. Why would anybody still give a freaking fuck about what netizen says? It's been proven beyond reasonable doubt that netizen relishes spewing all sorts of craps from their pipeholes and they're willing to go to any length just to trample on celebrities.

      Netizens can continue to dump their verbal diarrhea on T-ara but CCM couldn't care any less. Based on the amount of revenue these girls still manage to pull in for their agency(although it's not on the same scale as SNSD and Kara, T-ara is performing admirably in Japan. That market alone justifies keeping the group afloat), that piece of turd KKS is laughing all the way to his bank account, giving everybody a finger in the process.

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  9. T-ara: Shoving Rice Cakes In The Face Of Poverty

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  10. Seriously some netizens needs to go chill their tits down, anyway at this rate everyone will hate EVERYTHING about T-ara, KKS or whothefuckeveritis made the right move to actually troll those mad netizens.

    KKS should work with one of the producer of the drama in which one of the T-ara members is in and tell Hwayoung to guest and make a scene of the T-ara member hitting Hwayoung, that would be ultimate maximum trolling.

    and hypocrisy at its best, there are about ZERO girls that are not crazed about money, and everyone fucking knows it.

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    1. "KKS should work with one of the producer of the drama in which one of the T-ara members is in and tell Hwayoung to guest and make a scene of the T-ara member hitting Hwayoung, that would be ultimate maximum trolling."

      I'd really love to see it happens

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    2. KKS could troll the netizen for as hard as humanely conceivable. All he cares about is to milk as much residual value from T-ara as possible before they are completely spent and chucked away like used condoms. In the end of the day, he will probably laugh all his way to the bank, leaving behind a group of young ladies mentally scarred and traumatized for rest of their lives from the cyber mobs.

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  11. Just recently found out about the stuff going on with purplay. It seems like kks has a follower

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  12. Just recently found out about the stuff going on with purplay. It seems like kks has a follower

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